Mechanical Information
Lookout is a weekly tabloid published every Monday by the web-offset method. Our printed image is 10.25" wide x 13.5" deep.
| Display | |
|---|---|
| Column width | 1.50"/9.40 picas |
| Columns per page | 6 |
| Classified | |
|---|---|
| Column width | 1.056"/6.11 pica |
| Columns per page | 8 |
| Display ads sizes (six columns) | |
|---|---|
| 1 column | 1.50"/9.40 pica |
| 2 columns | 3.25"/19.90 pica |
| 3 columns | 5"/30.30 pica |
| 4 columns | 6.75"/40.80 pica |
| 5 columns | 8.5"/51.50 pica |
| 6 columns | 10.25"/61.60 pica |
| Classifieds ad sizes (eight columns) | |
|---|---|
| 1 column | 1.056"/6.11 pica |
| 2 columns | 2.5"/14.80 pica |
| 3 columns | 3.75"/22.60 pica |
| 4 columns | 5.063"/38.20 pica |
| 5 columns | 6.375"/46.00 pica |
| 6 columns | 7.625"/61.60 pica |
| 7 columns | 8.313"/53.90 pica |
| 8 columns | 10.250"/61.60 pica |
Supplied Art
In order to build the best ad for you we need good artwork.
- Logos should be either Illustrator, or JPEG/TIF 300 DPI
- Photographs provided digitally must be 300dpi to size in JPEG, EPS or TIF format. PC or Mac compatible files are acceptable.
Camera Ready Art
Ads must be built to size. If you’re supplying the ad it must be in one of these formats:
- PDF, fonts must be embedded
- Illustrator – text must be turned to outlines, all graphics must be embedded
- TIFF or JPEG, must be to size at 300 DPI
- Photoshop PSD – Must include font suitcase, including postscript fonts, and all artwork
- Quark 4.1 or In-Design – must include font suitcase, including postscript fonts, and all artwork
Our Programs
MacIntosh – InDesign CS, Adobe Illustrator CS, Photoshop CS
